LOL, what?

 

Taking a break from our regularly scheduled programming for this gem from my email last week. Ordinarily, I don't open junk mail, other than to unsubscribe. But I had just mentioned my Keurig to a friend, in a text conversation about her purchasing a Nespresso (random, I know). So I thought it was a weird coincidence, because I don't usually receive Keurig emails. Anyway, I scrolled down to the bottom ...

 
Seriously?? A recipe that entails rubbing the contents of a K-Cup on some chicken? Somebody call Alton Brown, we've found the next Iron Chef. I guess Keurig's marketing department is really reaching these days. Can you imagine how that brainstorming session went?
"Ok, team, sales are down, what can we do?"
"How about new ways to use K-cups? Use them as bath salts! Body scrubs! Cooking!"

Uh, ok. Let me go purchase a $12 box of k-cups to rub on chicken, makes so much more sense than just using some salt, pepper and lemon juice. If you don't have those things in your kitchen, why do you have Celestial Seasonings Half & Half K-cups??

I can't wait till I see this recipe pop up on Pinterest or Foodgawker ...